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American Association for Respiratory Care

AARC Announces Digital Advertising Program with MultiView

(Irving, Texas) The American Association for Respiratory Care (AARC) and MultiView, Inc. announced that they have forged a partnership to offer digital advertising on the AARC's websites. This relationship fuses the Association's 52,000 members and highly respected content with MultiView's professional sales team and advertising measurement reporting.

As part of the partnership, the AARC and MultiView are offering advertising positions on the Association's websites, AARC.org  and   AARConnect. This new partnership is an important step in developing greater access to the respiratory care market for health industry manufacturers and pharmaceutical companies around the world. Together, the two organizations make it easier for marketers to connect their business with the largest audience in respiratory care.

Rather than invest in the systems and personnel to offer digital advertising, this relationship frees the Association to focus on customizations and innovations that meet the respiratory profession's needs and create cost effective vehicles for marketers, said Timothy R. Myers MBA, RRT-NPS, FAARC, AARC Associate Executive Director of Branding. "We're pleased that our two organizations will be working together to meld our industry leading websites with MultiView's customer oriented sales team and advertising effectiveness reporting," commented Myers.

More than ever, marketers are looking for targeted advertising vehicles to reach and educate consumers of their products and services. This relationship makes it easier for marketers to meet that need, said Michael Scheevel, MultiView Vice President Partner Development. MultiView brings to the relationship advertising metrics, convenient scheduling, more positions, and a dedicated support team, commented Scheevel.
If you have any questions or are interested in learning more about how to feature your company on the AARC websites, please call 800-816-6710. For more information about this opportunity, please   request a media kit . As always, we appreciate your support.


About the American Association for Respiratory Care
Since 1947, the American Association for Respiratory Care (AARC) has been committed to enhancing the professionalism of its members as respiratory care practitioners, improving their performance on the job, and helping them broaden the scope of knowledge essential to their success. With more than 52,000 members worldwide, the AARC is the only professional society for respiratory therapists in hospitals and with home care companies, managers of respiratory and cardiopulmonary services, and educators who provide respiratory care training.

About MultiView
Dallas-based MultiView is the leading B2B digital media publisher in the association world. They are the number one provider of royalty-revenue to associations across North America. Their news briefs, educational content and buyer's guides connect professionals with the industry-specific information, products and services they need.  To learn more about MultiView, visit www.MultiView.com .

Contact: Dale Griffiths