AARC Announces Digital
Advertising Program with MultiView
Texas) The American Association for Respiratory Care (AARC) and MultiView,
Inc. announced that they have forged a partnership to offer digital
advertising on the AARC's websites. This relationship fuses the Association's
52,000 members and highly respected content with MultiView's professional
sales team and advertising measurement reporting.
As part of the partnership, the AARC and MultiView are offering advertising
positions on the Association's websites, AARC.org and AARConnect. This new partnership is an important step in developing
greater access to the respiratory care market for health industry manufacturers
and pharmaceutical companies around the world. Together, the two organizations
make it easier for marketers to connect their business with the largest
audience in respiratory care.
Rather than invest in the systems and personnel to offer digital advertising,
this relationship frees the Association to focus on customizations and
innovations that meet the respiratory profession's needs and create
cost effective vehicles for marketers, said Timothy R. Myers MBA, RRT-NPS,
FAARC, AARC Associate Executive Director of Branding. "We're pleased
that our two organizations will be working together to meld our industry
leading websites with MultiView's customer oriented sales team and advertising
effectiveness reporting," commented Myers.
More than ever, marketers are looking for targeted advertising vehicles
to reach and educate consumers of their products and services. This
relationship makes it easier for marketers to meet that need, said
Michael Scheevel, MultiView Vice President Partner Development. MultiView
brings to the relationship advertising metrics, convenient scheduling,
more positions, and a dedicated support team, commented Scheevel.
If you have any questions or are interested in learning more about how
to feature your company on the AARC websites, please call 800-816-6710.
For more information about this opportunity, please request
a media kit . As always, we appreciate your support.
About the American Association for Respiratory Care
Since 1947, the American Association for Respiratory Care (AARC) has
been committed to enhancing the professionalism of its members as respiratory
care practitioners, improving their performance on the job, and helping
them broaden the scope of knowledge essential to their success. With
more than 52,000 members worldwide, the AARC is the only professional
society for respiratory therapists in hospitals and with home care companies,
managers of respiratory and cardiopulmonary services, and educators
who provide respiratory care training.
Dallas-based MultiView is the leading B2B digital media publisher in
the association world. They are the number one provider of royalty-revenue
to associations across North America. Their news briefs, educational
content and buyer's guides connect professionals with the industry-specific
information, products and services they need. To learn more about
MultiView, visit www.MultiView.com .
Contact: Dale Griffiths